Transactional and marketing email API.
Starts at
Free plan
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Twilio Inc. is a US cloud communications company whose principal executive offices are at 101 Spear Street in San Francisco. Jeff Lawson, Evan Cooke and John Wolthuis founded it in 2008. It provides APIs that let developers add SMS, voice, video, WhatsApp messaging, email and authentication to their applications.
Its main products are Programmable Messaging and Voice, the WhatsApp Business API, Twilio Verify for one-time passwords and two-factor authentication, SendGrid for transactional and marketing email, the Twilio Flex contact centre platform, and Segment, a customer data platform acquired in 2020. In India, businesses mainly use Twilio for OTP delivery, WhatsApp notifications and customer support.
Twilio prices on usage, with published per-message, per-minute and per-verification rates that vary by country and channel. Committed-use discounts are negotiated through its sales team. Sending SMS to Indian numbers requires DLT registration of the sender and message templates under TRAI rules, and Twilio documents this process for its customers.
Twilio is listed on the New York Stock Exchange. Khozema Shipchandler succeeded co-founder Jeff Lawson as CEO in January 2024. Twilio has engineering and operations teams in Bengaluru, and it files annual 10-K reports with the SEC that give its headcount and properties. SendGrid and Segment continue to run as product brands within Twilio. Its 10-K for fiscal 2025 lists 101 Spear Street, San Francisco, as its principal office. Twilio reports its business in two segments: Twilio Communications, covering messaging, voice and email, and Segment, and it has sold or wound down several non-core products since 2023.
Key facts
| Product | Category | Starting price | Free plan | Platforms | Rating |
|---|---|---|---|---|---|
SendGrid | Email marketing software | Free plan | Yes | Web | 4.6 |
Twilio WhatsApp API | WhatsApp automation | Pay as you go | No | Web | 4.5 |
Authy | Cybersecurity & endpoint protection | Free | Yes | Web, Android, iOS | 4.5 |
Twilio | SMS & OTP platforms | Pay as you go | No | Web | 4.4 |
Segment Analytics | Web analytics & CRO | Free plan | Yes | Web | 4.4 |
Twilio Segment | Marketing automation | Free plan | Yes | Web | 4.4 |
SendGrid Marketing Campaigns | Email marketing software | Free plan | Yes | Web | 4.4 |
Twilio Flex | Marketing automation | Pay as you go | No | Web | 4.2 |
Twilio Verify | Marketing automation | Pay as you go | No | Web | 4.2 |
Transactional and marketing email API.
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Programmable SMS, voice, WhatsApp and email APIs.
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OTP verification API.
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Top-ranked products from other companies in the same categories.
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Starts at
Free plan
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Free
Starts at
Free plan
Starts at
Free plan
Starts at
Free plan
Starts at
₹2,000/mo
Starts at
Free plan
Its principal executive offices are in San Francisco.
Khozema Shipchandler, CEO since January 2024.
Yes. SendGrid was acquired in 2019 and Segment in 2020.
Yes, but sender IDs and message templates must first be registered on TRAI's DLT system.
Twilio makes email marketing software, whatsapp automation, cybersecurity & endpoint protection and password managers & identity. Its products listed on App Advisor are SendGrid (Transactional and marketing email API), Twilio WhatsApp API (Programmable WhatsApp messaging), Authy (2FA app), Twilio (Programmable SMS, voice, WhatsApp and email APIs), Segment Analytics (Event collection and routing) and Twilio Segment (Customer data platform for collecting and routing data).
SendGrid: Free plan; Twilio WhatsApp API: Pay as you go; Authy: Free; Twilio: Pay as you go; Segment Analytics: Free plan; Twilio Segment: Free plan; SendGrid Marketing Campaigns: Free plan; Twilio Flex: Pay as you go. These are the starting prices on App Advisor's listings — confirm on Twilio's official pricing page before you buy.
Yes. SendGrid, Authy, Segment Analytics, Twilio Segment and SendGrid Marketing Campaigns offer a free plan or free tier.
Popular alternatives in the same categories include Pepipost by Netcore by Netcore Cloud, Zoho Campaigns by Zoho Corporation, listmonk by Zerodha, Mailmodo by Mailmodo and Mailercloud by Mailercloud.
Company details researched from official sources, last updated 2026-09-14: [1], [2], [3], [4].
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