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Buffer

by Buffer · San Francisco, United States · Since 2010

Simple social scheduling and analytics.

Social media managementRecommendedFree plan
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Starting price
Free plan
Free trial / plan
Free plan
Start without a card
Deployment
Cloud
Web
App Advisor rating
4.6
transparency & India fit

What is Buffer?

Buffer is social media management from Buffer, based in San Francisco, United States and has been building software since 2010. Simple social scheduling and analytics.

Social media management tools schedule content, unify DMs and comments, and report engagement across networks. Agencies buy for client workspaces and approvals; brands buy for inbox management and analytics.

A free plan is available, with paid plans for growing teams.

What works well

  • +Free plan available to evaluate at zero cost
  • +16 years in business — a mature, stable product
  • +One of the top-ranked social media management options in our catalogue

What to watch out for

  • Global vendor — check India-specific compliance (GST, TDS) and support hours before you commit

Best suited for: Startup · Small business · SMB

AI analysis of Buffer

Analysing Buffer — pricing, features, reviews and alternatives…

Generated by App Advisor's native engine from this listing's verified data — not a paid placement.

Buffer features

Category-standard capabilities plus what Buffer adds. Verify depth in a demo.

  • Multi-network scheduling and calendar
  • Unified inbox for DMs and comments
  • Approval workflows for clients
  • Analytics and competitor benchmarks
  • Content library and AI captions
  • Social listening
  • Team roles and permissions
  • Link-in-bio and UTM tools
  • Free plan to start without a card

Buffer pricing

Entry price

Free plan

Free plan, paid tiers for more users and features

How Buffer charges. Plans scale with users or features. Annual billing is usually 15–25% cheaper than monthly, and GST is added on top of listed prices in India.

Read from the vendor's official website. Prices change — confirm on buffer.com.

Buffer screenshots

Specifications

Category
Social media management
Vendor
Buffer
Headquarters
San Francisco, United States
Founded
2010
Pricing model
Freemium
Starting price
Free plan
Deployment
Cloud
Platforms
Web
Best for
Startup, Small business, SMB
Made in India
No

More software like Buffer

Alternatives, the same vendor's other products and India-first picks.

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Buffer — frequently asked questions

What is Buffer?+

Buffer is social media management by Buffer. Simple social scheduling and analytics.

How much does Buffer cost?+

Buffer has a free plan. Check the vendor's pricing page for current plans.

Does Buffer offer a free trial or free plan?+

Yes — Buffer offers a free plan you can start with.

Is Buffer made in India?+

No. Buffer is developed by Buffer in San Francisco, United States, though it is used by Indian businesses.

Who is Buffer best suited for?+

Buffer suits startup, small business, smb buyers looking for social media management.

What are the best alternatives to Buffer?+

Popular alternatives in social media management include Zoho Social, SocialPilot, Crowdfire. Use App Advisor's compare tool to see them side by side.

How is Buffer deployed?+

Buffer is available as a cloud (SaaS) product, with web access.

Guides that mention Buffer

About Buffer

Buffer logo

Buffer · San Francisco, United States · Founded 2010 · 1 product in our catalogue

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