Skip to content

Free, independent software advice for Indian businesses

App Advisor logoApp Advisor

Sales & Marketing

Best Influencer & affiliate marketing in India (2026)

Influencer and affiliate platforms find creators, manage campaigns and payments, and track referral and affiliate revenue. D2C brands are the main buyers; agencies use them for discovery and reporting.

46 products compared16 made in India13 with a free plan
Afluencer logo

Influencer Hero

4.3App Advisor rating

Marketplace where brands post collaborations and influencers apply, with free options for both.

Free plan

Starts at

Free plan

View
Rewardful logo

Rewardful

4.2App Advisor rating

Affiliate programmes for SaaS on Stripe.

Starts at

₹4,000/mo

View
FirstPromoter logo

FirstPromoter

4.2App Advisor rating

Affiliate and referral tracking for SaaS.

Starts at

₹4,000/mo

View
Viral Loops logo

Viral Loops

4.2App Advisor rating

Referral and giveaway campaigns.

Starts at

₹4,000/mo

View
Traackr logo

Traackr

4.2App Advisor rating

Influencer marketing management.

Starts at

On request

View
Upfluence logo

Upfluence

4.2App Advisor rating

Influencer marketing platform.

Starts at

On request

View
AspireIQ logo

Aspire

4.2App Advisor rating

Influencer marketing platform.

Starts at

On request

View
Grin logo

Grin

4.1App Advisor rating

Creator management for D2C brands.

Starts at

On request

View
Impact.com logo

Impact

4.1App Advisor rating

Partnership and affiliate platform.

Starts at

On request

View
Trackier logo

CloudStuff Technology Pvt Ltd.

4.1App Advisor rating

Indian performance marketing and affiliate tracking platform with attribution and fraud checks.

Made in India

Starts at

On request

View
PartnerStack logo

PartnerStack

4.1App Advisor rating

B2B partner and affiliate programmes.

Starts at

On request

View
Offer18 logo

Offer18

4.1App Advisor rating

Indian affiliate tracking platform for clicks, conversions and leads, with anti-fraud tools.

Made in India

Starts at

From $49

View
Friendbuy logo

Friendbuy

4.0App Advisor rating

Referral marketing platform.

Starts at

On request

View
Partnerize logo

Performance Horizon Group Limited

4.0App Advisor rating

Partnership automation platform for recruiting, tracking and paying affiliates at scale.

Starts at

On request

View
Influencity logo

Influencity

3.9App Advisor rating

Influencer marketing software for creator discovery, campaign management and reporting.

Starts at

On request

View
Everflow logo

Everflow

3.9App Advisor rating

Partner marketing platform for tracking and paying affiliates, influencers and media partners.

Starts at

On request

View
CJ logo

Commission Junction

3.9App Advisor rating

Affiliate marketing network connecting advertisers with publishers, influencers and agencies.

Starts at

On request

View
Rakuten Advertising logo

Rakuten Group

3.9App Advisor rating

Global affiliate network with influencer marketing and partner discovery for brands.

Starts at

On request

View
AffiliateWP logo

Sandhills Development, LLC

3.9App Advisor rating

WordPress plugin for running your own affiliate programme with no platform transaction fees.

Starts at

$299/year (Personal; sometimes discounted)

View
GrowSurf logo

GrowSurf

3.9App Advisor rating

Referral and affiliate programme software for tech and SaaS companies, with fraud detection.

Starts at

$179/mo (Startup, up to 2,500 participants)

View
LeadDyno logo

LeadDyno

3.9App Advisor rating

Affiliate and referral programme software with link tracking, commission payouts and emails.

Starts at

$49/mo billed monthly (Lite)

View
Referral Rock logo

Referral Rock

3.9App Advisor rating

Referral programme software for customer, affiliate and partner referrals with a hosted portal.

Starts at

$250/mo (Operator)

View

Ordered by App Advisor rating. Nothing here is paid placement — see how we rate software.

How to choose influencer & affiliate marketing

Check the creator database's depth for Indian regional creators, not just English-language ones.

Affiliate tools should integrate with your storefront for automatic attribution.

Understand pricing — platform fee versus percentage of creator payouts.

What to look for

  • Creator discovery with audience data
  • Campaign management and briefs
  • Affiliate links and tracking
  • Payments and contracts
  • Fraud detection
  • UGC rights management
  • Shopify and marketplace integrations
  • ROI reporting

Get an instant demo

Let us arrange your demos, free

Influencer & affiliate marketing — frequently asked questions

How do D2C brands find micro-influencers in India?+

Through discovery platforms that index Instagram and YouTube creators by niche, language and engagement, or through marketplaces where creators apply to campaigns.

Influencer & affiliate marketing — popular searches

Related categories

Need help choosing?

Get a personalised influencer & affiliate marketing shortlist

Tell us about your business and we send a shortlist with honest pros and cons, then arrange demos. Free — the vendor invoices you directly.

Free for buyers · no spam. We use your details to handle this request and share them only with the vendors you ask about. Privacy policy · Your rights