Skip to content

Free, independent software advice for Indian businesses

App Advisor logoApp Advisor
Amazon Pay logo

Amazon Pay

by Amazon · Bengaluru, Karnataka · Since 2016

UPI and wallet inside Amazon.

UPI & payment appsFreeMobile app
Visit website
Starting price
Free
Free trial / plan
Always free
Start without a card
Deployment
Cloud
Web, Android & iOS
App Advisor rating
4.3
transparency & India fit

What is Amazon Pay?

Amazon Pay is upi & payment apps from Amazon, based in Bengaluru, India and has been building software since 2016. UPI and wallet inside Amazon.

UPI and payment apps handle person-to-person transfers, bill payments, recharges and merchant payments. For businesses, the merchant apps add QR codes, soundboxes, settlements and simple ledgers.

It is completely free to use.

What works well

  • +Completely free to use
  • +10 years in business — a mature, stable product
  • +Native mobile apps for work on the go

What to watch out for

  • Global vendor — check India-specific compliance (GST, TDS) and support hours before you commit

Best suited for: Startup · Small business · SMB

AI analysis of Amazon Pay

Analysing Amazon Pay — pricing, features, reviews and alternatives…

Generated by App Advisor's native engine from this listing's verified data — not a paid placement.

Amazon Pay features

Category-standard capabilities plus what Amazon Pay adds. Verify depth in a demo.

  • UPI transfers and QR payments
  • Bill payments and recharges
  • Merchant soundbox and settlements
  • Credit on UPI and RuPay cards
  • Wallet and gift cards
  • Transaction history and reports
  • Security and device binding
  • International UPI
  • Mobile apps for Android and iOS
  • Free plan to start without a card

Amazon Pay pricing

Entry price

Free

No paid plan required

How Amazon Pay charges. Amazon Pay is free; some free products monetise through add-ons, payments or premium support, so check what stays free at scale.

Read from the vendor's official website. Prices change — confirm on amazonpay.in.

Amazon Pay screenshots

Amazon Pay video

Amazon Pay: An easy and secure shopping experience

Specifications

Category
UPI & payment apps
Vendor
Amazon
Headquarters
Bengaluru, Karnataka
Founded
2016
Pricing model
Free
Starting price
Free
Deployment
Cloud
Platforms
Web, Android, iOS
Best for
Startup, Small business, SMB
Made in India
No

More software like Amazon Pay

Alternatives, the same vendor's other products and India-first picks.

Compare all Amazon Pay alternatives with pricing →

Amazon Pay — frequently asked questions

What is Amazon Pay?+

Amazon Pay is upi & payment apps by Amazon. UPI and wallet inside Amazon.

How much does Amazon Pay cost?+

Amazon Pay is free to use.

Does Amazon Pay offer a free trial or free plan?+

Yes — Amazon Pay offers a free plan you can start with.

Is Amazon Pay made in India?+

No. Amazon Pay is developed by Amazon in Bengaluru, India, though it is used by Indian businesses.

Who is Amazon Pay best suited for?+

Amazon Pay suits startup, small business, smb buyers looking for upi & payment apps.

What are the best alternatives to Amazon Pay?+

Popular alternatives in upi & payment apps include Paytm, PhonePe, Freecharge. Use App Advisor's compare tool to see them side by side.

How is Amazon Pay deployed?+

Amazon Pay is available as a cloud (SaaS) product, with web, Android and iOS apps.

About Amazon

Amazon logo

Amazon · Bengaluru, Karnataka · Founded 1995 · 21 products in our catalogue

Get an instant demo

See Amazon Pay live, with an App Advisor discount