RecommendedFeatured
Starts at
Free plan
- Starting price
- On request
- Ask for a quote
- Free trial / plan
- Not advertised
- Deployment
- Cloud
- Web
- App Advisor rating
- 3.9
- transparency & India fit
What is Charles?
Charles is whatsapp automation from Charles, based in Berlin, Germany and has been building software since 2019. WhatsApp marketing for European brands.
WhatsApp automation tools sit on top of the WhatsApp Business API to run broadcasts, chatbots, catalogue selling and support conversations at scale. This is one of the few categories where Indian vendors genuinely lead the global market, because Indian businesses adopted the channel first.
Pricing is quoted per organisation, so ask the vendor for a proposal that matches your size.
What works well
What to watch out for
- −Pricing is not published — expect a sales conversation before you see costs
- −No permanently free plan
- −Global vendor — check India-specific compliance (GST, TDS) and support hours before you commit
Best suited for: Mid-market · Enterprise
AI analysis of Charles
Analysing Charles — pricing, features, reviews and alternatives…
Generated by App Advisor's native engine from this listing's verified data — not a paid placement.
Charles features
Category-standard capabilities plus what Charles adds. Verify depth in a demo.
- Official WhatsApp Business API access
- Broadcasts with template management
- No-code chatbots and flows
- Shared team inbox
- Catalogue and in-chat payments
- Click-to-WhatsApp ads integration
- CRM, Shopify and WooCommerce integrations
- Green tick verification support
Charles pricing
Entry price
On request
Quoted per organisation after a discovery call
How Charles charges. Charles prices per organisation based on users, modules and implementation scope. Ask for a quote that includes onboarding, training and annual increases.
Read from the vendor's official website. Prices change — confirm on hello-charles.com.
Specifications
- Category
- WhatsApp automation
- Vendor
- Charles
- Headquarters
- Berlin, Germany
- Founded
- 2019
- Pricing model
- Quote-based
- Starting price
- On request
- Deployment
- Cloud
- Platforms
- Web
- Best for
- Mid-market, Enterprise
- Made in India
- No
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Alternatives, the same vendor's other products and India-first picks.
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Charles — frequently asked questions
What is Charles?+
Charles is whatsapp automation by Charles. WhatsApp marketing for European brands.
How much does Charles cost?+
Charles does not publish a price list; pricing is quoted per organisation. Request a demo through App Advisor and we will ask the vendor for a written quote.
Does Charles offer a free trial or free plan?+
Charles does not advertise a free plan; ask the vendor for a trial or a guided demo.
Is Charles made in India?+
No. Charles is developed by Charles in Berlin, Germany, though it is used by Indian businesses.
Who is Charles best suited for?+
Charles suits mid-market, enterprise buyers looking for whatsapp automation.
What are the best alternatives to Charles?+
Popular alternatives in whatsapp automation include AiSensy, Gupshup, Zoho SalesIQ WhatsApp. Use App Advisor's compare tool to see them side by side.
How is Charles deployed?+
Charles is available as a cloud (SaaS) product, with web access.
About Charles
Charles · Berlin, Germany · Founded 2019 · 1 product in our catalogue
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