1. Semrush
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SEO tools · Alternatives
Best Google Keyword Planner alternatives in India (2026)
Google Keyword Planner is a seo tools product from Google, Mountain View, priced at Free with a free plan. We compared 20 alternatives on published price, free plan, platforms and made-in-India support: 16 have a free plan, 1 are built in India.
Quick answer
The closest alternatives to Google Keyword Planner are Semrush (Free plan), Bing Webmaster Tools (Free), Rank Math (Free plan), Keyword Surfer (Free) and Soovle (Free). Semrush is the top-ranked option with a free plan. Published prices in this list start at ₹4,000/month.
Why businesses look for a Google Keyword Planner alternative
Indian support and GST
Google Keyword Planner is built in United States. 1 alternatives are made in India, where GST, TDS and UPI are usually handled natively and support runs on IST.
Reported limitation
Needs a Google Ads account with billing information entered
Reported limitation
Accounts in Smart Mode must switch to Expert Mode first
Reported limitation
Volumes are estimates, and very low-volume or sensitive keywords are not shown
Google Keyword Planner alternatives compared
Ranked by how closely each product matches Google Keyword Planner's category, pricing model, platforms and business size, then by rating. Prices exclude GST.
| # | Software | Starting price | Free plan | Platforms | Made in India | Rating | Compare |
|---|---|---|---|---|---|---|---|
| — | Google Keyword Planner (current) | Free | Yes | Web | No | 4.6/5 | — |
| 1 | Semrush | Free plan | Yes | Web | No | 4.6/5 | vs Google Keyword Planner |
| 2 |  Bing Webmaster Tools | Free | Yes | Web | No | 4.4/5 | |
| 3 |  Rank Math | Free plan | Yes | Web | Yes | 4.7/5 | vs Google Keyword Planner |
| 4 |  Keyword Surfer | Free | Yes | Web | No | 4.3/5 | |
| 5 |  Soovle | Free | Yes | Web | No | 4.4/5 | |
| 6 |  SEOquake | Free | Yes | Web | No | 4.4/5 | |
| 7 |  MozBar | Free | Yes | Web | No | 4.3/5 | |
| 8 |  Merkle SEO Tools | Free | Yes | Web | No | 4.3/5 | |
| 9 |  All in One SEO | Free plan | Yes | Web | No | 4.6/5 | |
| 10 |  Yoast SEO | Free plan | Yes | Web | No | 4.5/5 | |
| 11 |  Detailed SEO Extension | Free | Yes | Web | No | 4.3/5 | |
| 12 |  SimilarWeb | Free plan | Yes | Web | No | 4.5/5 | |
| 13 |  SEOPress | Free plan | Yes | Web | No | 4.5/5 | |
| 14 |  AnswerThePublic | Free plan | Yes | Web | No | 4.4/5 | |
| 15 |  AlsoAsked | Free plan | Yes | Web | No | 4.4/5 | |
| 16 |  Moz Pro | ₹4,000/mo | No | Web | No | 4.5/5 | |
| 17 |  Ahrefs | ₹8,000/mo | No | Web | No | 4.5/5 | |
| 18 |  GTmetrix | Free plan | Yes | Web | No | 4.4/5 | |
| 19 |  Surfer SEO | ₹7,500/mo | No | Web | No | 4.4/5 | |
| 20 |  Clearscope | ₹15,000/mo | No | Web | No | 4.4/5 |
Top 10 Google Keyword Planner alternatives in detail
Free
Free plan available
Free plan
Free plan available
Compared with Google Keyword Planner
- Built in India (New Delhi)
Key features
- On-page SEO analysis
- Schema generator
- Automated keyword linking
- Broken link checker
- Keyword rank tracking (500/10k/50k)
Free
Free plan available
Free
Free plan available
Free
Free plan available
Free plan
Free plan available
Free plan
Free plan available
Google Keyword Planner alternatives by what you need
Lowest published price
Free Google Keyword Planner alternatives
Indian alternatives to Google Keyword Planner
How to choose a Google Keyword Planner alternative
- Start with Google Search Console — it is free and answers most questions for a single site.
- Pay for a suite only when you manage several sites or need competitor and backlink data.
- Check whether the tool has reliable India-specific volumes; some extrapolate from US data.
Google Keyword Planner alternatives — FAQs
What is the best alternative to Google Keyword Planner in 2026?+
The closest matches to Google Keyword Planner on App Advisor are Semrush (Free plan), Bing Webmaster Tools (Free), Rank Math (Free plan). They are ranked by how closely their category, pricing model, platforms and target business size match Google Keyword Planner, then by rating. The best choice depends on your team size and budget.
Is there a free alternative to Google Keyword Planner?+
Yes. 16 of the 20 alternatives listed have a free plan or are free: Semrush (Free plan), Bing Webmaster Tools (Free), Rank Math (Free plan). Free plans usually cap users, records or transactions, so check the limits against your monthly volume.
What is the cheapest alternative to Google Keyword Planner?+
Among alternatives that publish a price, Moz Pro starts lowest at ₹4,000/mo. Semrush also has a free plan. Prices are read from each vendor's website and exclude GST.
Is there an Indian alternative to Google Keyword Planner?+
Yes. 1 alternatives are built in India, including Rank Math (Free plan). Indian products usually handle GST, TDS and UPI natively and bill in rupees.
Google Keyword Planner vs Semrush: which is better?+
Semrush is the closest match to Google Keyword Planner in our catalogue. Compare them side by side before you book a demo.
How were these Google Keyword Planner alternatives chosen?+
Every product listed sits in seo tools or a category Google Keyword Planner also covers, and Google's own products are excluded. Prices, free plans and platforms come from each vendor's official website. App Advisor does not sell any of this software.
Free shortlist
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