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Optimove

by Optimove · Tel Aviv, Israel · Since 2009

CRM marketing platform.

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Starting price
On request
Ask for a quote
Free trial / plan
Not advertised
Deployment
Cloud
Web
App Advisor rating
4.0
transparency & India fit

What is Optimove?

Optimove is marketing automation from Optimove, based in Tel Aviv, Israel and has been building software since 2009. CRM marketing platform.

Marketing automation runs campaigns across email, SMS, WhatsApp and push, triggered by customer behaviour. Indian vendors in this category are unusually strong, largely because they solved WhatsApp and vernacular messaging early.

Pricing is quoted per organisation, so ask the vendor for a proposal that matches your size.

What works well

  • +17 years in business — a mature, stable product

What to watch out for

  • Pricing is not published — expect a sales conversation before you see costs
  • No permanently free plan
  • Global vendor — check India-specific compliance (GST, TDS) and support hours before you commit

Best suited for: Mid-market · Enterprise

AI analysis of Optimove

Analysing Optimove — pricing, features, reviews and alternatives…

Generated by App Advisor's native engine from this listing's verified data — not a paid placement.

Optimove features

Category-standard capabilities plus what Optimove adds. Verify depth in a demo.

  • Customer segmentation and journeys
  • Email, SMS, WhatsApp, push and in-app
  • Behavioural triggers and A/B tests
  • Landing pages and forms
  • Lead scoring
  • Attribution and campaign analytics
  • CRM and e-commerce integrations
  • Consent and DND management

Optimove pricing

Entry price

On request

Quoted per organisation after a discovery call

How Optimove charges. Optimove prices per organisation based on users, modules and implementation scope. Ask for a quote that includes onboarding, training and annual increases.

Read from the vendor's official website. Prices change — confirm on optimove.com.

Specifications

Category
Marketing automation
Vendor
Optimove
Headquarters
Tel Aviv, Israel
Founded
2009
Pricing model
Quote-based
Starting price
On request
Deployment
Cloud
Platforms
Web
Best for
Mid-market, Enterprise
Made in India
No

More software like Optimove

Alternatives, the same vendor's other products and India-first picks.

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Optimove — frequently asked questions

What is Optimove?+

Optimove is marketing automation by Optimove. CRM marketing platform.

How much does Optimove cost?+

Optimove does not publish a price list; pricing is quoted per organisation. Request a demo through App Advisor and we will ask the vendor for a written quote.

Does Optimove offer a free trial or free plan?+

Optimove does not advertise a free plan; ask the vendor for a trial or a guided demo.

Is Optimove made in India?+

No. Optimove is developed by Optimove in Tel Aviv, Israel, though it is used by Indian businesses.

Who is Optimove best suited for?+

Optimove suits mid-market, enterprise buyers looking for marketing automation.

What are the best alternatives to Optimove?+

Popular alternatives in marketing automation include Zoho Marketing Automation, CleverTap, Freshmarketer. Use App Advisor's compare tool to see them side by side.

How is Optimove deployed?+

Optimove is available as a cloud (SaaS) product, with web access.

About Optimove

Optimove logo

Optimove · Tel Aviv, Israel · Founded 2009 · 1 product in our catalogue

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