Tars Marketing

by Tars · Bengaluru, Karnataka · Since 2015

Conversational landing pages and chatbots.

Marketing automation Live chat & chatbot softwareMade in India

Starting price: ₹8,000/mo; per month, billed by vendor
Free trial / plan: Free trial
Deployment: Cloud; Web
App Advisor rating: 4.5; transparency & India fit

What is Tars Marketing?

Tars Marketing is marketing automation from Tars, an Indian company headquartered in Bengaluru, Karnataka and has been building software since 2015. Conversational landing pages and chatbots.

Marketing automation runs campaigns across email, SMS, WhatsApp and push, triggered by customer behaviour. Indian vendors in this category are unusually strong, largely because they solved WhatsApp and vernacular messaging early.

Pricing is published and starts at roughly ₹8,000 per month. Beyond marketing automation, Tars Marketing also covers live chat & chatbot software. Because it is built in India, GST, INR pricing and local support hours are native rather than bolted on.

What works well

+Pricing is published, so there is no sales call to see costs
+Built in India with GST-ready workflows and local support hours
+11 years in business — a mature, stable product
+Covers more than one software category, reducing the number of tools you run

What to watch out for

−No permanently free plan

Best suited for: Small business · SMB · Mid-market

AI analysis of Tars Marketing

Analysing Tars Marketing — pricing, features, reviews and alternatives…

Generated by App Advisor's native engine from this listing's verified data — not a paid placement.

Tars Marketing features

Category-standard capabilities plus what Tars Marketing adds. Verify depth in a demo.

Customer segmentation and journeys
Email, SMS, WhatsApp, push and in-app
Behavioural triggers and A/B tests
Landing pages and forms
Lead scoring
Attribution and campaign analytics
CRM and e-commerce integrations
Consent and DND management
INR pricing and India-based support

Tars Marketing pricing

Entry price

₹8,000/mo

Published subscription pricing, taxes extra

How Tars Marketing charges. Plans scale with users or features. Annual billing is usually 15–25% cheaper than monthly, and GST is added on top of listed prices in India.

Read from the vendor's official website. Prices change — confirm on hellotars.com.

Specifications

Category: Marketing automation, Live chat & chatbot software
Vendor: Tars
Headquarters: Bengaluru, Karnataka
Founded: 2015
Pricing model: Subscription
Starting price: ₹8,000/mo
Deployment: Cloud
Platforms: Web
Best for: Small business, SMB, Mid-market
Made in India: Yes

Free plan

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Tars Marketing — frequently asked questions

What is Tars Marketing?+

Tars Marketing is marketing automation by Tars, an Indian company from Bengaluru. Conversational landing pages and chatbots.

How much does Tars Marketing cost?+

Tars Marketing starts at about ₹8,000 per month according to the vendor's published pricing. Plans and taxes vary, so confirm on the official site.

Does Tars Marketing offer a free trial or free plan?+

Tars Marketing typically offers a free trial before you commit to a paid plan.

Is Tars Marketing made in India?+

Yes. Tars Marketing is built by Tars, headquartered in Bengaluru, Karnataka.

Who is Tars Marketing best suited for?+

Tars Marketing suits small business, smb, mid-market buyers looking for marketing automation with live chat & chatbot software.

What are the best alternatives to Tars Marketing?+

Popular alternatives in marketing automation include Zoho Marketing Automation, CleverTap, Freshmarketer. Use App Advisor's compare tool to see them side by side.

How is Tars Marketing deployed?+

Tars Marketing is available as a cloud (SaaS) product, with web access.