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Marketing automation · Alternatives

Best ActiveCampaign alternatives in India (2026)

ActiveCampaign is a marketing automation product from ActiveCampaign, Chicago, priced at ₹1,200/mo. We compared 20 alternatives on published price, free plan, platforms and made-in-India support: 3 have a free plan, 6 are built in India, and 7 start cheaper or free.

ActiveCampaign review

Quick answer

The closest alternatives to ActiveCampaign are Moosend (₹800/mo), SendX (₹800/mo), Pabbly Email Marketing (₹2,000/mo), Constant Contact (₹1,000/mo) and Campaign Monitor (₹900/mo). Mailchimp is the top-ranked option with a free plan. Published prices in this list start at ₹800/month.

Why businesses look for a ActiveCampaign alternative

There is no free plan

ActiveCampaign has no free tier. 3 alternatives do, which lets you test with real data before you pay.

Cost

ActiveCampaign starts at ₹1,200/mo. 7 alternatives start lower or have a free plan.

Indian support and GST

ActiveCampaign is built in United States. 6 alternatives are made in India, where GST, TDS and UPI are usually handled natively and support runs on IST.

ActiveCampaign alternatives compared

Ranked by how closely each product matches ActiveCampaign's category, pricing model, platforms and business size, then by rating. Prices exclude GST.

#SoftwareStarting priceFree planPlatformsMade in IndiaRatingCompare
ActiveCampaign logoActiveCampaign (current)₹1,200/moNoWebNo4.5/5
1Moosend logoMoosend₹800/moNoWebNo4.4/5
2SendX logoSendX₹800/moNoWebYes4.6/5
3Pabbly Email Marketing logoPabbly Email Marketing₹2,000/moNoWebYes4.6/5
4Constant Contact logoConstant Contact₹1,000/moNoWebNo4.4/5
5Campaign Monitor logoCampaign Monitor₹900/moNoWebNo4.4/5
6Drip logoDrip₹3,200/moNoWebNo4.4/5
7Mailchimp Transactional logoMailchimp Transactional₹1,600/moNoWebNo4.3/5
8Encharge logoEncharge₹4,000/moNoWebNo4.4/5
9Klenty logoKlenty₹4,000/moNoWebYes4.4/5
10Vbout logoVbout₹5,000/moNoWebNo4.4/5
11QuickMail logoQuickMail₹4,000/moNoWebNo4.2/5
12Mailchimp logoMailchimpFree planYesWebNo4.6/5
13GetResponse logoGetResponseFree planYesWebNo4.6/5
14Zoho Marketing Plus logoZoho Marketing Plus₹1,500/moNoWebYes4.5/5
15Ortto logoOrtto₹2,500/moNoWebNo4.4/5
16Benchmark Email logoBenchmark EmailFree planYesWebNo4.5/5
17SalesHandy logoSalesHandy₹2,000/moNoWebYes4.4/5
18GMass logoGMass₹1,600/moNoWebNo4.2/5
19Woodpecker logoWoodpecker₹2,000/moNoWebNo4.2/5
20Smartlead logoSmartlead₹3,000/moNoWebYes4.4/5

Top 10 ActiveCampaign alternatives in detail

Moosend logo

1. Moosend

Moosend (Sitecore) · London · Marketing automation · 4.4/5

Email marketing and automation.

₹800/mo

Free trial

Compared with ActiveCampaign

  • Starts ₹400/mo cheaper (₹800/mo vs ₹1,200/mo)
SendX logo

2. SendX

SendX · Bengaluru · Marketing automation · 4.6/5

Email marketing with unlimited sends.

₹800/mo

Free trial

Compared with ActiveCampaign

  • Starts ₹400/mo cheaper (₹800/mo vs ₹1,200/mo)
  • Built in India (Bengaluru)
Constant Contact logo

4. Constant Contact

Constant Contact · Waltham · Marketing automation · 4.4/5

Email marketing for small businesses.

₹1,000/mo

Free trial

Compared with ActiveCampaign

  • Starts ₹200/mo cheaper (₹1,000/mo vs ₹1,200/mo)
Campaign Monitor logo

5. Campaign Monitor

Marigold · Nashville · Marketing automation · 4.4/5

Email marketing with drag-and-drop builder.

₹900/mo

Free trial

Compared with ActiveCampaign

  • Starts ₹300/mo cheaper (₹900/mo vs ₹1,200/mo)
Drip logo

6. Drip

Drip · Minneapolis · Marketing automation · 4.4/5

E-commerce CRM and email automation.

₹3,200/mo

Free trial

Compared with ActiveCampaign

  • Starts ₹2,000/mo higher (₹3,200/mo vs ₹1,200/mo)
Encharge logo

8. Encharge

Encharge · Sofia · Marketing automation · 4.4/5

Marketing automation for SaaS.

₹4,000/mo

Free trial

Compared with ActiveCampaign

  • Starts ₹2,800/mo higher (₹4,000/mo vs ₹1,200/mo)
Klenty logo

9. Klenty

Klenty · Chennai · Marketing automation · 4.4/5

Sales engagement and outreach automation built in Chennai.

₹4,000/mo

Free trial

Compared with ActiveCampaign

  • Starts ₹2,800/mo higher (₹4,000/mo vs ₹1,200/mo)
  • Built in India (Chennai)
Vbout logo

10. Vbout

Vbout · New York · Marketing automation · 4.4/5

Marketing automation for agencies.

₹5,000/mo

Free trial

Compared with ActiveCampaign

  • Starts ₹3,800/mo higher (₹5,000/mo vs ₹1,200/mo)

ActiveCampaign alternatives by what you need

How to choose a ActiveCampaign alternative

  • Decide whether you are B2B lead nurturing or B2C lifecycle marketing. The products are different — one revolves around forms and scoring, the other around app events and push.
  • Count contacts, not features; most pricing scales with monthly active users or contacts, and the bill grows with your list.
  • Check DND, consent and template-approval handling for SMS and WhatsApp, which are regulated channels in India.

ActiveCampaign alternatives — FAQs

What is the best alternative to ActiveCampaign in 2026?+

The closest matches to ActiveCampaign on App Advisor are Moosend (₹800/mo), SendX (₹800/mo), Pabbly Email Marketing (₹2,000/mo). They are ranked by how closely their category, pricing model, platforms and target business size match ActiveCampaign, then by rating. The best choice depends on your team size and budget.

Is there a free alternative to ActiveCampaign?+

Yes. 3 of the 20 alternatives listed have a free plan or are free: Mailchimp (Free plan), GetResponse (Free plan), Benchmark Email (Free plan). Free plans usually cap users, records or transactions, so check the limits against your monthly volume.

What is the cheapest alternative to ActiveCampaign?+

Among alternatives that publish a price, Moosend starts lowest at ₹800/mo, compared with ₹1,200/mo for ActiveCampaign. Mailchimp also has a free plan. Prices are read from each vendor's website and exclude GST.

Is there an Indian alternative to ActiveCampaign?+

Yes. 6 alternatives are built in India, including SendX (₹800/mo), Pabbly Email Marketing (₹2,000/mo), Klenty (₹4,000/mo). Indian products usually handle GST, TDS and UPI natively and bill in rupees.

ActiveCampaign vs Moosend: which is better?+

Moosend is the closest match to ActiveCampaign in our catalogue. Key differences: Starts ₹400/mo cheaper (₹800/mo vs ₹1,200/mo). Compare them side by side before you book a demo.

How were these ActiveCampaign alternatives chosen?+

Every product listed sits in marketing automation or a category ActiveCampaign also covers, and ActiveCampaign's own products are excluded. Prices, free plans and platforms come from each vendor's official website. App Advisor does not sell any of this software.

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