₹4,000/mo
Free trial
Compared with Drip
- Starts ₹800/mo higher (₹4,000/mo vs ₹3,200/mo)
Marketing automation · Alternatives
Best Drip alternatives in India (2026)
Drip is a marketing automation product from Drip, Minneapolis, priced at ₹3,200/mo. We compared 20 alternatives on published price, free plan, platforms and made-in-India support: 2 have a free plan, 7 are built in India, and 13 start cheaper or free.
Quick answer
The closest alternatives to Drip are Encharge (₹4,000/mo), Klenty (₹4,000/mo), Vbout (₹5,000/mo), QuickMail (₹4,000/mo) and ActiveCampaign (₹1,200/mo). Zoho Marketing Automation is the top-ranked option with a free plan. Published prices in this list start at ₹800/month.
Why businesses look for a Drip alternative
There is no free plan
Drip has no free tier. 2 alternatives do, which lets you test with real data before you pay.
Cost
Drip starts at ₹3,200/mo. 13 alternatives start lower or have a free plan.
Indian support and GST
Drip is built in United States. 7 alternatives are made in India, where GST, TDS and UPI are usually handled natively and support runs on IST.
Drip alternatives compared
Ranked by how closely each product matches Drip's category, pricing model, platforms and business size, then by rating. Prices exclude GST.
| # | Software | Starting price | Free plan | Platforms | Made in India | Rating | Compare |
|---|---|---|---|---|---|---|---|
| — | Drip (current) | ₹3,200/mo | No | Web | No | 4.4/5 | — |
| 1 | Encharge | ₹4,000/mo | No | Web | No | 4.4/5 | |
| 2 |  Klenty | ₹4,000/mo | No | Web | Yes | 4.4/5 | |
| 3 |  Vbout | ₹5,000/mo | No | Web | No | 4.4/5 | |
| 4 |  QuickMail | ₹4,000/mo | No | Web | No | 4.2/5 | |
| 5 |  ActiveCampaign | ₹1,200/mo | No | Web | No | 4.5/5 | |
| 6 |  Ortto | ₹2,500/mo | No | Web | No | 4.4/5 | |
| 7 |  Smartlead | ₹3,000/mo | No | Web | Yes | 4.4/5 | |
| 8 |  Moosend | ₹800/mo | No | Web | No | 4.4/5 | |
| 9 |  Lemlist | ₹3,200/mo | No | Web | No | 4.2/5 | |
| 10 |  Outplay | ₹3,000/mo | No | Web | No | 4.2/5 | |
| 11 |  SalesHandy | ₹2,000/mo | No | Web | Yes | 4.4/5 | |
| 12 |  Customer.io | ₹8,000/mo | No | Web | No | 4.4/5 | |
| 13 |  Instantly | ₹3,000/mo | No | Web | No | 4.2/5 | |
| 14 |  Zoho Marketing Automation | Free plan | Yes | Web | Yes | 4.8/5 | |
| 15 |  Insightly Marketing | ₹2,400/mo | No | Web | No | 4.3/5 | |
| 16 |  Zoho Marketing Plus | ₹1,500/mo | No | Web | Yes | 4.5/5 | |
| 17 |  Pabbly Email Marketing | ₹2,000/mo | No | Web | Yes | 4.6/5 | |
| 18 |  Mailshake | ₹4,800/mo | No | Web | No | 4.2/5 | |
| 19 |  Woodpecker | ₹2,000/mo | No | Web | No | 4.2/5 | |
| 20 |  Freshmarketer | Free plan | Yes | Web | Yes | 4.7/5 |
Top 10 Drip alternatives in detail
2. Klenty
Klenty · Chennai · Marketing automation · 4.4/5
Sales engagement and outreach automation built in Chennai.
₹4,000/mo
Free trial
Compared with Drip
- Starts ₹800/mo higher (₹4,000/mo vs ₹3,200/mo)
- Built in India (Chennai)
₹5,000/mo
Free trial
Compared with Drip
- Starts ₹1,800/mo higher (₹5,000/mo vs ₹3,200/mo)
Compared with Drip
- Starts ₹800/mo higher (₹4,000/mo vs ₹3,200/mo)
5. ActiveCampaign
ActiveCampaign · Chicago · Marketing automation · 4.5/5
Email marketing and automation with CRM.
₹1,200/mo
Free trial
Compared with Drip
- Starts ₹2,000/mo cheaper (₹1,200/mo vs ₹3,200/mo)
₹2,500/mo
Free trial
Compared with Drip
- Starts ₹700/mo cheaper (₹2,500/mo vs ₹3,200/mo)
7. Smartlead
Smartlead · Bengaluru · Marketing automation · 4.4/5
Cold email infrastructure with unlimited mailboxes.
₹3,000/mo
Free trial
Compared with Drip
- Starts ₹200/mo cheaper (₹3,000/mo vs ₹3,200/mo)
- Built in India (Bengaluru)
₹800/mo
Free trial
Compared with Drip
- Starts ₹2,400/mo cheaper (₹800/mo vs ₹3,200/mo)
₹3,200/mo
Free trial
10. Outplay
Outplay · Wilmington · Marketing automation · 4.2/5
Multi-channel sales engagement built by an Indian team.
₹3,000/mo
Free trial
Compared with Drip
- Starts ₹200/mo cheaper (₹3,000/mo vs ₹3,200/mo)
Drip alternatives by what you need
Cheaper than Drip
Free Drip alternatives
How to choose a Drip alternative
- Decide whether you are B2B lead nurturing or B2C lifecycle marketing. The products are different — one revolves around forms and scoring, the other around app events and push.
- Count contacts, not features; most pricing scales with monthly active users or contacts, and the bill grows with your list.
- Check DND, consent and template-approval handling for SMS and WhatsApp, which are regulated channels in India.
Drip alternatives — FAQs
What is the best alternative to Drip in 2026?+
The closest matches to Drip on App Advisor are Encharge (₹4,000/mo), Klenty (₹4,000/mo), Vbout (₹5,000/mo). They are ranked by how closely their category, pricing model, platforms and target business size match Drip, then by rating. The best choice depends on your team size and budget.
Is there a free alternative to Drip?+
Yes. 2 of the 20 alternatives listed have a free plan or are free: Zoho Marketing Automation (Free plan), Freshmarketer (Free plan). Free plans usually cap users, records or transactions, so check the limits against your monthly volume.
What is the cheapest alternative to Drip?+
Among alternatives that publish a price, Moosend starts lowest at ₹800/mo, compared with ₹3,200/mo for Drip. Zoho Marketing Automation also has a free plan. Prices are read from each vendor's website and exclude GST.
Is there an Indian alternative to Drip?+
Yes. 7 alternatives are built in India, including Klenty (₹4,000/mo), Smartlead (₹3,000/mo), SalesHandy (₹2,000/mo). Indian products usually handle GST, TDS and UPI natively and bill in rupees.
Drip vs Encharge: which is better?+
Encharge is the closest match to Drip in our catalogue. Key differences: Starts ₹800/mo higher (₹4,000/mo vs ₹3,200/mo). Compare them side by side before you book a demo.
How were these Drip alternatives chosen?+
Every product listed sits in marketing automation or a category Drip also covers, and Drip's own products are excluded. Prices, free plans and platforms come from each vendor's official website. App Advisor does not sell any of this software.
Free shortlist
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