Made in IndiaFree plan
Starts at
Free plan
Amplitude
by Amplitude · San Francisco, United States · Since 2012
Product analytics and experimentation.
- Starting price
- Free plan
- Free trial / plan
- Free plan
- Start without a card
- Deployment
- Cloud
- Web
- App Advisor rating
- 4.5
- transparency & India fit
What is Amplitude?
Amplitude is web analytics & cro from Amplitude, based in San Francisco, United States and has been building software since 2012. Product analytics and experimentation.
Web analytics tools measure traffic and behaviour; conversion-rate optimisation tools add heatmaps, replays and experiments; product analytics tracks in-app events. Privacy rules and cookie consent now influence tool choice as much as features.
A free plan is available, with paid plans for growing teams. Beyond web analytics & cro, Amplitude also covers product management & roadmapping.
What works well
- +Free plan available to evaluate at zero cost
- +14 years in business — a mature, stable product
- +Covers more than one software category, reducing the number of tools you run
What to watch out for
- −Global vendor — check India-specific compliance (GST, TDS) and support hours before you commit
Best suited for: Startup · Small business · SMB
AI analysis of Amplitude
Analysing Amplitude — pricing, features, reviews and alternatives…
Generated by App Advisor's native engine from this listing's verified data — not a paid placement.
Amplitude features
Category-standard capabilities plus what Amplitude adds. Verify depth in a demo.
- Traffic and acquisition reports
- Event tracking and funnels
- Heatmaps and session replay
- A/B and multivariate testing
- Product analytics and retention cohorts
- Privacy-friendly, cookieless options
- Consent management
- Dashboards and alerts
- Free plan to start without a card
Amplitude pricing
Entry price
Free plan
Free plan, paid tiers for more users and features
How Amplitude charges. Plans scale with users or features. Annual billing is usually 15–25% cheaper than monthly, and GST is added on top of listed prices in India.
Read from the vendor's official website. Prices change — confirm on amplitude.com.
Amplitude screenshots
Specifications
- Category
- Web analytics & CRO, Product management & roadmapping
- Vendor
- Amplitude
- Headquarters
- San Francisco, United States
- Founded
- 2012
- Pricing model
- Freemium
- Starting price
- Free plan
- Deployment
- Cloud
- Platforms
- Web
- Best for
- Startup, Small business, SMB
- Made in India
- No
More software like Amplitude
Alternatives, the same vendor's other products and India-first picks.
Amplitude vs VWOAmplitude vs Google Analytics 4Amplitude vs MatomoAmplitude vs MixpanelAmplitude vs HeapAmplitude vs PostHog
Compare all Amplitude alternatives with pricing →Amplitude — frequently asked questions
What is Amplitude?+
Amplitude is web analytics & cro by Amplitude. Product analytics and experimentation.
How much does Amplitude cost?+
Amplitude has a free plan. Check the vendor's pricing page for current plans.
Does Amplitude offer a free trial or free plan?+
Yes — Amplitude offers a free plan you can start with.
Is Amplitude made in India?+
No. Amplitude is developed by Amplitude in San Francisco, United States, though it is used by Indian businesses.
Who is Amplitude best suited for?+
Amplitude suits startup, small business, smb buyers looking for web analytics & cro with product management & roadmapping.
What are the best alternatives to Amplitude?+
Popular alternatives in web analytics & cro include VWO, Google Analytics 4, Matomo. Use App Advisor's compare tool to see them side by side.
How is Amplitude deployed?+
Amplitude is available as a cloud (SaaS) product, with web access.
About Amplitude
Amplitude · San Francisco, United States · Founded 2012 · 2 products in our catalogue
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