1. Magicpin for Business
Magicpin · Gurugram · Loyalty & rewards programs · 4.5/5
Local discovery and loyalty for retailers.
Pay as you go
Free trial
Compared with Loyalzoo
- Built in India (Gurugram)
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For software companies: reach Indian businesses ready to buy

Loyalty & rewards programs · Alternatives
Loyalzoo is a loyalty & rewards programs product from Loyal Zoo Ltd, London, priced at On request. We compared 20 alternatives on published price, free plan, platforms and made-in-India support: 7 have a free plan, 7 are built in India.
Quick answer
The closest alternatives to Loyalzoo are Magicpin for Business (Pay as you go), BOGO Loyalty by DotPe (Pay as you go), Kangaroo Rewards (₹4,000/mo), BiteSpeed Loyalty (₹4,000/mo) and Marsello (NZ$100/mo per site (Loyalty Launch)). Smile.io is the top-ranked option with a free plan. Published prices in this list start at ₹1,500/month.
There is no free plan
Loyalzoo has no free tier. 7 alternatives do, which lets you test with real data before you pay.
Indian support and GST
Loyalzoo is built in United Kingdom. 7 alternatives are made in India, where GST, TDS and UPI are usually handled natively and support runs on IST.
Ranked by how closely each product matches Loyalzoo's category, pricing model, platforms and business size, then by rating. Prices exclude GST.
| # | Software | Starting price | Free plan | Platforms | Made in India | Rating | Compare |
|---|---|---|---|---|---|---|---|
| — | Loyalzoo (current) | On request | No | Web | No | 3.9/5 | — |
| 1 | Pay as you go | No | Web | Yes | 4.5/5 | ||
| 2 | Pay as you go | No | Web | Yes | 4.4/5 | ||
| 3 | Kangaroo Rewards | ₹4,000/mo | No | Web | No | 4.3/5 | |
| 4 | BiteSpeed Loyalty | ₹4,000/mo | No | Web | Yes | 4.4/5 | |
| 5 | Marsello | NZ$100/mo per site (Loyalty Launch) | No | Web | No | 3.9/5 | |
| 6 | Rise.ai | ₹1,500/mo | No | Web | No | 4.4/5 | |
| 7 | Loopy Loyalty | $25/mo (Starter) | No | Web | No | 4/5 | |
| 8 | Rivo | $49/mo (Scale) | No | Web | No | 4/5 | |
| 9 | Growave | $15/mo (Entry) | No | Web | No | 3.9/5 | |
| 10 | Poket | On request | No | Web | No | 3.9/5 | |
| 11 | Smile.io | Free plan | Yes | Web | No | 4.5/5 | |
| 12 | LoyaltyLion | Free plan | Yes | Web | No | 4.5/5 | |
| 13 | Yotpo Loyalty | Free plan | Yes | Web | No | 4.5/5 | |
| 14 | Voucherify | Free plan | Yes | Web | No | 4.4/5 | |
| 15 | Easyrewardz | On request | No | Web | Yes | 4.4/5 | |
| 16 | Loyalty Juggernaut | On request | No | Web | Yes | 4.4/5 | |
| 17 | PayBack (Zillion) | Free | Yes | Web | No | 4.5/5 | |
| 18 | Reelo Loyalty | Free plan | Yes | Web | Yes | 4.7/5 | |
| 19 | Free plan | Yes | Web | Yes | 4.5/5 | ||
| 20 | Annex Cloud | On request | No | Web | No | 4.2/5 |
Magicpin · Gurugram · Loyalty & rewards programs · 4.5/5
Local discovery and loyalty for retailers.
Pay as you go
Free trial
Compared with Loyalzoo
DotPe · Gurugram · Loyalty & rewards programs · 4.4/5
Loyalty features for DotPe merchants.
Pay as you go
Free trial
Compared with Loyalzoo

Kangaroo · Montreal · Loyalty & rewards programs · 4.3/5
Loyalty for retail and restaurants.
₹4,000/mo
Free trial

BiteSpeed · Bengaluru · Loyalty & rewards programs · 4.4/5
Loyalty within BiteSpeed's retention suite.
₹4,000/mo
Free trial
Compared with Loyalzoo

Marsello Limited · Loyalty & rewards programs · 3.9/5
Loyalty and marketing automation for retail and hospitality, integrated with POS systems.
NZ$100/mo per site (Loyalty Launch)
Free trial

₹1,500/mo
Free trial

Loopy Loyalty · Loyalty & rewards programs · 4/5
Digital stamp cards for Apple and Google Wallet, aimed at cafes, salons and small shops.
$25/mo (Starter)
Free trial

Rivo Inc. · Loyalty & rewards programs · 4/5
Loyalty, referral and retention platform for Shopify brands, with a developer toolkit.
$49/mo (Scale)
Free trial

Growave · Loyalty & rewards programs · 3.9/5
Shopify retention suite combining loyalty points, referrals, reviews and wishlists.
$15/mo (Entry)
Free trial

Poket Private Limited · Singapore · Loyalty & rewards programs · 3.9/5
Loyalty and CRM platform with points, cashback, VIP tiers and referrals for retail and F&B.
On request
Free trial
The closest matches to Loyalzoo on App Advisor are Magicpin for Business (Pay as you go), BOGO Loyalty by DotPe (Pay as you go), Kangaroo Rewards (₹4,000/mo). They are ranked by how closely their category, pricing model, platforms and target business size match Loyalzoo, then by rating. The best choice depends on your team size and budget.
Yes. 7 of the 20 alternatives listed have a free plan or are free: Smile.io (Free plan), LoyaltyLion (Free plan), Yotpo Loyalty (Free plan). Free plans usually cap users, records or transactions, so check the limits against your monthly volume.
Among alternatives that publish a price, Rise.ai starts lowest at ₹1,500/mo. Smile.io also has a free plan. Prices are read from each vendor's website and exclude GST.
Yes. 7 alternatives are built in India, including Magicpin for Business (Pay as you go), BOGO Loyalty by DotPe (Pay as you go), BiteSpeed Loyalty (₹4,000/mo). Indian products usually handle GST, TDS and UPI natively and bill in rupees.
Magicpin for Business is the closest match to Loyalzoo in our catalogue. Key differences: Built in India (Gurugram). Compare them side by side before you book a demo.
Every product listed sits in loyalty & rewards programs or a category Loyalzoo also covers, and Loyal Zoo Ltd's own products are excluded. Prices, free plans and platforms come from each vendor's official website. App Advisor does not sell any of this software.
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