Communication APIs and cloud telephony.
Starts at
Pay as you go
Sales & Marketing
Best SMS & OTP platforms in India (2026)
SMS platforms send promotional and transactional messages, OTPs and RCS rich messages through Indian telecom routes. DLT registration, template approval and delivery rates matter more than the interface.
73 products compared40 made in India15 with a free plan
Top rated here
1
Gupshup
Conversational messaging across SMS, WhatsApp and RCS.
Pay as you go
MSG91
SMS, OTP, email and WhatsApp APIs built in Indore.
Pay as you go
Exotel
Cloud telephony, SMS and customer conversation platform.
₹9,999/mo
SMSCountry
Bulk SMS and voice for businesses.
Pay as you go
SMSGatewayHub
Bulk SMS and OTP gateway.
Pay as you go
View
Bulk SMS, OTP and WhatsApp for enterprises.
Made in India
Starts at
Pay as you go
Programmable SMS, voice, WhatsApp and email APIs.
Starts at
Pay as you go
WhatsApp and SMS engagement for shipping updates.
Made in India
Starts at
Pay as you go
Bulk SMS and voice broadcasting.
Made in India
Starts at
Pay as you go
Pune-built email and SMS marketing automation platform with a free tier of 20,000 emails.
Made in IndiaFree plan
Starts at
Free plan
Web push, email and SMS marketing app for Shopify stores with abandoned-cart, back-in-stock and price-drop automation.
Made in IndiaFree planMobile app
Starts at
Free plan
Bulk SMS and OTP services.
Made in India
Starts at
Pay as you go
SMS and voice APIs founded by Indian entrepreneurs.
Starts at
Pay as you go
Communications APIs and connectivity.
Starts at
Pay as you go
Chat commerce and messaging.
Starts at
Pay as you go
SMS, email and voice APIs.
Starts at
Pay as you go
CPaaS from Airtel for SMS, voice and WhatsApp.
Made in India
Starts at
Pay as you go
SMS in Yotpo's retention suite.
Free plan
Starts at
Free plan
Voice and SMS APIs.
Made in India
Starts at
Pay as you go
SMS marketing platform.
Starts at
₹2,000/mo
OTP verification widget and API.
Made in India
Starts at
Pay as you go
Messaging, email and CRM platform.
Starts at
Pay as you go
SMS marketing for businesses.
Starts at
₹3,000/mo
Cloud telephony and bulk SMS.
Made in India
Starts at
Pay as you go
SMS marketing for Shopify.
Free plan
Starts at
Free plan
SMS in Klaviyo.
Free plan
Starts at
Free plan
SMS marketing with automation.
Starts at
₹2,500/mo
Bulk SMS marketing.
Starts at
₹2,000/mo
Ordered by App Advisor rating. Nothing here is paid placement — see how we rate software.
How to choose sms & otp platforms
Confirm the vendor helps with DLT registration and template approval; that is the operational bottleneck.
Ask for delivery rate reports on your target circles before you buy volume.
For OTPs, check latency and fallback options — a slow OTP costs sign-ups.
What to look for
- ✓ DLT header and template management
- ✓ Transactional and promotional routes
- ✓ OTP APIs with fallback to voice
- ✓ RCS business messaging
- ✓ Delivery reports and analytics
- ✓ Unicode and vernacular support
- ✓ Scheduling and personalisation
- ✓ CRM and ERP integrations
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SMS & OTP platforms — frequently asked questions
What is DLT in SMS marketing?+
Distributed Ledger Technology registration mandated by TRAI. Every business must register its sender header and message templates before sending commercial SMS in India.
Related categories
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