On request
Quote-based
Web analytics & CRO · Alternatives
Best Adjust alternatives in India (2026)
Adjust is a web analytics & cro product from Adjust (AppLovin), Berlin, priced at On request. We compared 20 alternatives on published price, free plan, platforms and made-in-India support: 5 have a free plan, 2 are built in India, and 5 start cheaper or free.
Quick answer
The closest alternatives to Adjust are Adobe Analytics (On request), Unbxd (On request), FullStory (On request), Contentsquare (On request) and Optimizely (On request). Google Analytics 4 is the top-ranked option with a free plan.
Why businesses look for a Adjust alternative
There is no free plan
Adjust has no free tier. 5 alternatives do, which lets you test with real data before you pay.
Indian support and GST
Adjust is built in Germany. 2 alternatives are made in India, where GST, TDS and UPI are usually handled natively and support runs on IST.
Adjust alternatives compared
Ranked by how closely each product matches Adjust's category, pricing model, platforms and business size, then by rating. Prices exclude GST.
| # | Software | Starting price | Free plan | Platforms | Made in India | Rating | Compare |
|---|---|---|---|---|---|---|---|
| — | Adjust (current) | On request | No | Web, Android, iOS | No | 4/5 | — |
| 1 | Adobe Analytics | On request | No | Web | No | 4.3/5 | |
| 2 |  Unbxd | On request | No | Web | Yes | 4.3/5 | |
| 3 |  FullStory | On request | No | Web | No | 4.2/5 | |
| 4 |  Contentsquare | On request | No | Web | No | 4.2/5 | |
| 5 |  Optimizely | On request | No | Web | No | 4.2/5 | |
| 6 |  Google Analytics 4 | Free plan | Yes | Web, Android, iOS | No | 4.7/5 | |
| 7 |  AB Tasty | On request | No | Web | No | 4.1/5 | |
| 8 |  Chartbeat | On request | No | Web | No | 4.1/5 | |
| 9 |  Parse.ly | On request | No | Web | No | 4.1/5 | |
| 10 |  Funnel.io | On request | No | Web | No | 4/5 | |
| 11 |  Smartlook | Free plan | Yes | Web, Android, iOS | No | 4.5/5 | |
| 12 |  Adverity | On request | No | Web | No | 4/5 | |
| 13 |  Hyros | On request | No | Web | No | 3.9/5 | |
| 14 |  Northbeam | On request | No | Web | No | 3.9/5 | |
| 15 |  Glassbox | On request | No | Web | No | 3.9/5 | |
| 16 |  HockeyStack | On request | No | Web | No | 3.9/5 | |
| 17 |  Nosto | On request | No | Web | No | 3.9/5 | |
| 18 |  Zoho Apptics | Free plan | Yes | Web, Android, iOS | Yes | 4.5/5 | |
| 19 |  AppsFlyer | Free plan | Yes | Web, Android, iOS | No | 4.3/5 | |
| 20 |  Firebase Analytics | Free | Yes | Web, Android, iOS | No | 4.3/5 |
Top 10 Adjust alternatives in detail
2. Unbxd
Unbxd (Netcore) · Bengaluru · Web analytics & CRO · 4.3/5
E-commerce search and personalisation built in Bengaluru.
On request
Quote-based
Compared with Adjust
- Built in India (Bengaluru)
On request
Quote-based
On request
Quote-based
On request
Quote-based
6. Google Analytics 4
Google · Mountain View · Web analytics & CRO · 4.7/5
Free web and app analytics.
Free plan
Free plan available
Compared with Adjust
- Has a free plan — Adjust does not
On request
Quote-based
On request
Quote-based
9. Parse.ly
Parse.ly (Automattic) · New York · Web analytics & CRO · 4.1/5
Content analytics for media.
On request
Quote-based
Adjust alternatives by what you need
Cheaper than Adjust
Free Adjust alternatives
Indian alternatives to Adjust
How to choose a Adjust alternative
- Google Analytics 4 is free and sufficient for most sites; add a heatmap tool when you have enough traffic to learn from.
- Product analytics (Mixpanel, Amplitude, PostHog) suits apps with logged-in users and events.
- Check data residency and consent tooling if you serve EU visitors or handle sensitive data.
Adjust alternatives — FAQs
What is the best alternative to Adjust in 2026?+
The closest matches to Adjust on App Advisor are Adobe Analytics (On request), Unbxd (On request), FullStory (On request). They are ranked by how closely their category, pricing model, platforms and target business size match Adjust, then by rating. The best choice depends on your team size and budget.
Is there a free alternative to Adjust?+
Yes. 5 of the 20 alternatives listed have a free plan or are free: Google Analytics 4 (Free plan), Smartlook (Free plan), Zoho Apptics (Free plan). Free plans usually cap users, records or transactions, so check the limits against your monthly volume.
Is there an Indian alternative to Adjust?+
Yes. 2 alternatives are built in India, including Unbxd (On request), Zoho Apptics (Free plan). Indian products usually handle GST, TDS and UPI natively and bill in rupees.
Adjust vs Adobe Analytics: which is better?+
Adobe Analytics is the closest match to Adjust in our catalogue. Compare them side by side before you book a demo.
How were these Adjust alternatives chosen?+
Every product listed sits in web analytics & cro or a category Adjust also covers, and Adjust (AppLovin)'s own products are excluded. Prices, free plans and platforms come from each vendor's official website. App Advisor does not sell any of this software.
Free shortlist
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Related alternatives
Adobe Analytics alternativesUnbxd alternativesFullStory alternativesContentsquare alternativesOptimizely alternativesGoogle Analytics 4 alternativesAB Tasty alternativesChartbeat alternativesParse.ly alternativesFunnel.io alternativesSmartlook alternativesAdverity alternativesAll web analytics & cro alternativesBrowse all alternatives