Privacy-focused A/B testing.
Starts at
₹8,000/mo
Sales & Marketing
Best Web analytics & CRO in India (2026)
Web analytics tools measure traffic and behaviour; conversion-rate optimisation tools add heatmaps, replays and experiments; product analytics tracks in-app events. Privacy rules and cookie consent now influence tool choice as much as features.
68 products compared5 made in India35 with a free plan
View
Event collection and routing.
Free plan
Starts at
Free plan
Free dashboards and reports from Google.
Free
Starts at
Free
Feature flags and experimentation.
Free plan
Starts at
Free plan
KPI dashboards from many sources.
Free plan
Starts at
Free plan
Free app analytics from Google.
FreeMobile app
Starts at
Free
Feature management and experimentation.
Starts at
₹800/mo
Customer analytics for SaaS and e-commerce.
Starts at
₹20,000/mo
Free tag management.
Free
Starts at
Free
E-commerce search and personalisation built in Bengaluru.
Made in India
Starts at
On request
Mobile attribution and marketing analytics.
Free planMobile app
Starts at
Free plan
Mobile attribution and measurement.
Free planMobile app
Starts at
Free plan
Enterprise digital analytics.
RecommendedEnterprise ready
Starts at
On request
Privacy-first analytics.
Starts at
₹800/mo
Client reporting for agencies.
Starts at
₹5,000/mo
Deep linking and mobile attribution.
Free planMobile app
Starts at
Free plan
Marketing analytics and attribution.
Free plan
Starts at
Free plan
CRO suite with A/B testing, personalisation and NPS surveys for ecommerce brands.
Free plan
Starts at
Free plan
Marketing data pipelines to sheets and BI.
Starts at
₹3,000/mo
E-commerce attribution and analytics.
Free plan
Starts at
Free plan
Marketing reporting for agencies.
Starts at
₹20,000/mo
Real-time web analytics showing individual visitors and actions, with a free single-site plan.
Free plan
Starts at
Free plan
Multi-touch attribution.
Starts at
₹10,000/mo
AI analytics and on-site personalisation for Shopify and Wix stores, with a free starter plan.
AI poweredFree plan
Starts at
Free plan
Ordered by App Advisor rating. Nothing here is paid placement — see how we rate software.
How to choose web analytics & cro
Google Analytics 4 is free and sufficient for most sites; add a heatmap tool when you have enough traffic to learn from.
Product analytics (Mixpanel, Amplitude, PostHog) suits apps with logged-in users and events.
Check data residency and consent tooling if you serve EU visitors or handle sensitive data.
What to look for
- ✓ Traffic and acquisition reports
- ✓ Event tracking and funnels
- ✓ Heatmaps and session replay
- ✓ A/B and multivariate testing
- ✓ Product analytics and retention cohorts
- ✓ Privacy-friendly, cookieless options
- ✓ Consent management
- ✓ Dashboards and alerts
Get an instant demo
Let us arrange your demos, free
Web analytics & CRO — frequently asked questions
Is Google Analytics free?+
Yes. GA4 is free with generous limits; GA360 is the paid enterprise version. Alternatives such as Plausible and Matomo charge for privacy-first hosting.
Web analytics & CRO — popular searches
Related categories
Need help choosing?
Get a personalised web analytics & cro shortlist
Tell us about your business and we send a shortlist with honest pros and cons, then arrange demos. Free — the vendor invoices you directly.