Free plan
Free plan available
Key features
- Event-based analytics with up to 1M events/month free
- Funnels analysis
- Retention analysis
- Cohorts — unlimited saved cohorts on Growth
- Unlimited saved metrics and reports on Growth
Web analytics & CRO · Alternatives
Best Countly alternatives in India (2026)
Countly is a web analytics & cro product from Countly, London, priced at Free plan with a free plan. We compared 20 alternatives on published price, free plan, platforms and made-in-India support: 19 have a free plan, 1 are built in India.
Quick answer
The closest alternatives to Countly are Mixpanel (Free plan), Amplitude (Free plan), Heap (Free plan), PostHog (Free plan) and Matomo (Free plan). Mixpanel is the top-ranked option with a free plan.
Why businesses look for a Countly alternative
Indian support and GST
Countly is built in United Kingdom. 1 alternatives are made in India, where GST, TDS and UPI are usually handled natively and support runs on IST.
A mobile app
Countly does not list an Android app. 1 alternatives do.
Countly alternatives compared
Ranked by how closely each product matches Countly's category, pricing model, platforms and business size, then by rating. Prices exclude GST.
| # | Software | Starting price | Free plan | Platforms | Made in India | Rating | Compare |
|---|---|---|---|---|---|---|---|
| — | Countly (current) | Free plan | Yes | Web | No | 4.4/5 | — |
| 1 | Mixpanel | Free plan | Yes | Web | No | 4.6/5 | |
| 2 |  Amplitude | Free plan | Yes | Web | No | 4.5/5 | |
| 3 |  Heap | Free plan | Yes | Web | No | 4.5/5 | |
| 4 |  PostHog | Free plan | Yes | Web | No | 4.5/5 | |
| 5 |  Matomo | Free plan | Yes | Web | No | 4.6/5 | |
| 6 |  VWO | Free plan | Yes | Web | Yes | 4.7/5 | |
| 7 |  Umami | Free plan | Yes | Web | No | 4.5/5 | |
| 8 |  Mouseflow | Free plan | Yes | Web | No | 4.5/5 | |
| 9 |  LogRocket | Free plan | Yes | Web | No | 4.5/5 | |
| 10 |  Statsig | Free plan | Yes | Web | No | 4.4/5 | |
| 11 |  Piwik PRO | Free plan | Yes | Web | No | 4.4/5 | |
| 12 |  Segment Analytics | Free plan | Yes | Web | No | 4.4/5 | |
| 13 |  Woopra | Free plan | Yes | Web | No | 4.4/5 | |
| 14 |  Databox | Free plan | Yes | Web | No | 4.4/5 | |
| 15 |  Usermaven | $84/mo billed monthly (Growth) | No | Web | No | 3.9/5 | |
| 16 |  Triple Whale | Free plan | Yes | Web | No | 4.3/5 | |
| 17 |  Hotjar | Free plan | Yes | Web | No | 4.5/5 | |
| 18 |  Singular | Free plan | Yes | Web | No | 4.3/5 | |
| 19 |  Omniconvert | Free plan | Yes | Web | No | 4.3/5 | |
| 20 |  Google Analytics 4 | Free plan | Yes | Web, Android, iOS | No | 4.7/5 |
Top 10 Countly alternatives in detail
2. Amplitude
Amplitude · San Francisco · Web analytics & CRO · 4.5/5
Product analytics and experimentation.
Free plan
Free plan available
3. Heap
Heap (Contentsquare) · San Francisco · Web analytics & CRO · 4.5/5
Auto-captured product analytics.
Free plan
Free plan available
4. PostHog
PostHog · San Francisco · Web analytics & CRO · 4.5/5
Open-source product analytics, replay and flags.
Free plan
Free plan available
Compared with Countly
- Open source
Key features
- Event-based analytics with 1M free events per month
- Funnels, retention, trends and path analysis
- Cohorts and user segmentation
- Autocapture as well as custom events
- Metered at $0.00005/event in the 1M–2M band, down to $0.000009/event above 250M
5. Matomo
Matomo (InnoCraft) · Wellington · Web analytics & CRO · 4.6/5
Privacy-focused open-source analytics.
Free plan
Free plan available
Compared with Countly
- Open source
6. VWO
Wingify · New Delhi · Web analytics & CRO · 4.7/5
A/B testing and experimentation platform built in Delhi.
Free plan
Free plan available
Compared with Countly
- Built in India (New Delhi)
Free plan
Free plan available
Compared with Countly
- Open source
Free plan
Free plan available
Free plan
Free plan available
Free plan
Free plan available
Countly alternatives by what you need
Free Countly alternatives
Indian alternatives to Countly
How to choose a Countly alternative
- Google Analytics 4 is free and sufficient for most sites; add a heatmap tool when you have enough traffic to learn from.
- Product analytics (Mixpanel, Amplitude, PostHog) suits apps with logged-in users and events.
- Check data residency and consent tooling if you serve EU visitors or handle sensitive data.
Countly alternatives — FAQs
What is the best alternative to Countly in 2026?+
The closest matches to Countly on App Advisor are Mixpanel (Free plan), Amplitude (Free plan), Heap (Free plan). They are ranked by how closely their category, pricing model, platforms and target business size match Countly, then by rating. The best choice depends on your team size and budget.
Is there a free alternative to Countly?+
Yes. 19 of the 20 alternatives listed have a free plan or are free: Mixpanel (Free plan), Amplitude (Free plan), Heap (Free plan). Free plans usually cap users, records or transactions, so check the limits against your monthly volume.
Is there an Indian alternative to Countly?+
Yes. 1 alternatives are built in India, including VWO (Free plan). Indian products usually handle GST, TDS and UPI natively and bill in rupees.
Countly vs Mixpanel: which is better?+
Mixpanel is the closest match to Countly in our catalogue. Compare them side by side before you book a demo.
How were these Countly alternatives chosen?+
Every product listed sits in web analytics & cro or a category Countly also covers, and Countly's own products are excluded. Prices, free plans and platforms come from each vendor's official website. App Advisor does not sell any of this software.
Free shortlist
Not sure which Countly alternative fits?
Tell us your team size and budget and we'll send a shortlist of three.
Related alternatives
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